What is SEO? How to do SEO?
SEO, which stands for search engine optimization, involves:
- Assisting search engines in understanding your content.
- Helping users find your site.
- Making decisions.
Introduction
SEO, or Search Engine Optimization, is essential to digital marketing. Through SEO, any web page can be found in search engines for hundreds of keywords, which we call RANK in English.
Today, we will discuss SEO, why it is essential, and how and why you should learn it. Without further ado, let's get started.
What is SEO?
The complete form of SEO is "Search Engine Optimization"." When we type something in Google or any other search engine, Google or that search engine shows us the number of results.
From there, we click on the link of our choice and visit our desired website to find helpful information. Google or any search engine shows those results because the method is called search engine optimization.
Why is SEO done?
We naturally do SEO to rank our website in search engines. By doing SEO, we should be at the top of the search engine result page. People search for something and click the first links on the result page.
I hope an example will make it clear,
Suppose you have an e-commerce website where you sell three-piece dresses for married women. Now, you want your website to show up on Google when someone searches for married women three-piece. Then, buyers will come to your website link and buy your product.
Getting your website to appear on Google for the keyword "married girls three-piece" is SEO in digital marketing jargon. Now you understand why SEO is done.